Business Details
We have been serving the Lincolnshire area for several years, establishing a trusted presence as the regions dedicated BMW dealer. Our team combines deep technical expertise with extensive product knowledge across the full BMW line, from electric SUVs to performance saloons. We guide each client through a seamless purchasing journey, offering personalised model selection and transparent finance options. Our certified technicians perform all servicing and repairs using genuine BMW parts, ensuring the highest standards of workmanship. We employ advanced diagnostic tools and a stateoftheart service centre to resolve complex vehicle issues efficiently. Our flexible finance packages, including representative 2.9% APR deals, are designed to meet diverse budgetary needs.
We provide comprehensive aftersales support, such as complimentary insurance and three years of free servicing on new vehicles. Our BMW Fleet and Business solutions help corporate customers reduce total ownership costs while embracing lowemission technology. We maintain rigorous quality controls and adhere to BMWs global standards, guaranteeing reliability and safety for every car we deliver. Customer satisfaction drives every decision we make, from transparent pricing to responsive communication throughout the ownership cycle. We continuously invest in staff training and facility upgrades to ensure our clients receive the most current automotive innovations and support.
We provide comprehensive aftersales support, such as complimentary insurance and three years of free servicing on new vehicles. Our BMW Fleet and Business solutions help corporate customers reduce total ownership costs while embracing lowemission technology. We maintain rigorous quality controls and adhere to BMWs global standards, guaranteeing reliability and safety for every car we deliver. Customer satisfaction drives every decision we make, from transparent pricing to responsive communication throughout the ownership cycle. We continuously invest in staff training and facility upgrades to ensure our clients receive the most current automotive innovations and support.
Highlights and features
- We provide three years complimentary servicing with new cars.
- Our finance options include 2.9% APR representative rates.
- We offer up to 3,750 government electric car grant.
- Our Value Service reduces parts costs by up to 40%.
- We provide genuine BMW parts and accessories directly from factory.
Services
New Car Sales
We offer the complete BMW newcar range, from the 1 Series to the latest electric iX3, ensuring the latest technology and performance. Our knowledgeable team assists buyers in selecting the model that matches their lifestyle and driving preferences. Clients benefit from competitive pricing, flexible finance and a complimentary year of insurance.
Used Car Sales
We provide a curated selection of approvedused BMWs, each inspected to BMWs stringent standards. Our specialists guide customers to the vehicle that offers the best value for their budget and needs. Buyers enjoy certified quality, warranty options and transparent pricing with no hidden fees.
Finance Options
We present flexible BMW finance solutions, including representative 2.9% APR deals and tailored payment plans. Our finance brokers work closely with customers to secure the most favourable terms without compromising credit requirements. The result is a streamlined purchase process and clear, upfront cost expectations.
Servicing
We deliver comprehensive BMW servicing, covering scheduled maintenance, repairs and MOTs at our stateoftheart centre. Certified technicians use genuine BMW parts and the latest diagnostic tools to ensure optimal vehicle performance. Customers receive up to 40% savings on parts through our Value Service programme.
BMW Fleet
We specialise in BMW Fleet and Business solutions, offering a broad range of lowrunningcost models for company drivers. Our comprehensive packages include finance, insurance and maintenance, tailored to corporate requirements and environmental targets. Clients benefit from reduced total ownership costs and access to the latest electric technology.
Reviews (6)
Richard Morley
Jun 06, 2022
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I'm guessing car dealers hate me because I only buy a car when I need one. My current BMW is 10 years old with over 100,000 miles and still going strong. I decided to visit the showroom to see what the latest cars offer as I'm considering going electric. I was disappointed to see BMW isn't taking electric that seriously. Out of all the vehicles in the showroom (there was a lot) only two were fully electric.
Beside that though in 10 years it seems the place has not changed one bit. Again I found this disappointing and rather dull. In ten years I would hope for a change in atmosphere or something more up to date. It just felt bland and rather factory like rather than a great buying experience. Would I go again? Only if they offer a better range of electric vehicles. Otherwise I think other showrooms are more exciting. If you want the same old from BMW it's fine. However of your looking for inspiration, innovation and to love again buying a new car I'd look somewhere else.
Beside that though in 10 years it seems the place has not changed one bit. Again I found this disappointing and rather dull. In ten years I would hope for a change in atmosphere or something more up to date. It just felt bland and rather factory like rather than a great buying experience. Would I go again? Only if they offer a better range of electric vehicles. Otherwise I think other showrooms are more exciting. If you want the same old from BMW it's fine. However of your looking for inspiration, innovation and to love again buying a new car I'd look somewhere else.
Tim Page
Feb 09, 2022
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Superb service by Soper BMW. I needed a new front M Sport calliper and oil service. Called them on Tuesday, booked in and work completed on Friday. They even valeted my car. Highly recommended.
Duggie
Feb 03, 2022
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I just picked up my wife's car after some warranty work. The friendly reception team really made me feel welcome. Yasmine's communication through the day was fantastic. Car was ready in time and cleaned as well. You really do feel there is a customer centric culture embedded in this business. Well done guys.
Elmsy
Jan 02, 2022
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Brilliant service. Great coffee. Some seriously awesome cars that had this petrol head dreaming. Can thoroughly recommend this place.
Alice Dennett
Nov 02, 2021
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Absolutely faultless. Brilliant customer service experience from beginning to end. No hard sales tactics, Rob was more than helpful and welcoming followed up by great after sales. Interested and engaging cannot recommend highly enough. We chose Soper of Lincoln, despite an hours drive from home after a dire experience at BMW Derby completely opposite unwelcoming and disinterested, not even aware of which stock they had on site. Soper has an excellent showroom too. Well done to all concerned.
Jenna Key
Aug 11, 2021
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My first experience of a BMW dealers and I was very impressed with their excellent service. Professional and friendly team. Really helpful with financial discussions. Patient and understanding. Couldn't do enough for us. My new BMW i3 is amazing. Thanks very much to Stephan Parry and Mike Thorpe.