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Business Details
33 Years
experience
Award-Winning Car Dealers in Belfast & Lisburn, NI
SERE MOTORS is an award-winning, family-run dealership with over 30 years of experience serving Northern Ireland. We specialise in new and used car sales, offering a comprehensive range of vehicles from leading brands including SEAT and KGM. Our commitment to excellence extends to the Motability Scheme, enabling eligible customers to access brand-new vehicles with ease. Our aftersales services ensure long-term vehicle reliability through expert maintenance, repairs, and genuine parts. We prioritise customer satisfaction through transparent communication, competitive valuations, and hassle-free transactions. With showrooms in Belfast and Lisburn, we combine industry expertise with a personalised approach to meet diverse automotive needs.

Our team of certified professionals delivers tailored solutions, from business contract hire to electric vehicle servicing. Recognised as Motor Codes Regional Garage of the Year, we uphold high standards of professionalism and trustworthiness. We handle all aspects of vehicle ownership, including outstanding finance settlements and same-day payments for trade-ins. Our dedication to innovation ensures we remain at the forefront of evolving automotive technologies and customer expectations.
Services
New Cars Used Cars Motability Scheme Aftersales Services Car Valuation
Details
  • Year established: 1993
Highlights and features
  • We have over 30 years of experience in the automotive industry.
  • Our team includes Motability specialists for tailored mobility solutions.
  • We offer free vehicle valuations with no hidden charges.
  • Same-day payments for cars sold to our dealership.
  • Award-winning service voted Motor Codes Regional Garage of the Year.
Associations and certifications
  • Motor Codes
What people say
Excellent customer service Competitive car valuations Professional aftersales support Hassle-free transactions Knowledgeable staff
Services
New Cars
SERE MOTORS offers the latest models from SEAT, KGM, and other leading manufacturers. Our new car inventory includes petrol, diesel, hybrid, and fully electric options to suit diverse driving needs. Expert sales advisors help customers find vehicles matching their lifestyle and budget requirements.
Used Cars
We maintain a comprehensive selection of quality used cars with transparent pricing. Our inventory includes various makes and models with competitive valuations. Customers benefit from free online valuations and hassle-free selling processes for their current vehicles.
Motability Scheme
Our dedicated Motability specialists assist eligible customers in accessing brand-new vehicles through the scheme. We provide tailored guidance throughout the application process and maintain an extensive selection of accessible vehicles to meet specific mobility requirements.
Aftersales Services
We offer comprehensive servicing, repairs, and MOT preparation using genuine parts and state-of-the-art equipment. Our Belfast and Lisburn centres provide routine maintenance, diagnostics, and electric vehicle specialist care with optional courtesy cars and while-you-wait services.
Car Valuation
Our free online valuation tool provides instant price estimates within 30 seconds. Customers receive fair market valuations with no hidden fees, and our expert team handles all paperwork for swift transactions with same-day bank transfers.
People
Andrew McKnight
Car Buyer
With extensive automotive industry experience, Andrew specialises in vehicle valuations and purchases. He ensures fair pricing and streamlined transactions for customers selling their cars to SERE MOTORS.
Questions
What brands do you sell?
We specialise in SEAT and KGM vehicles, alongside a wide range of other premium brands.
Can I part-exchange my current car?
Yes, we offer free valuations and handle all paperwork for seamless part-exchange transactions.
Do you offer Motability Scheme vehicles?
Yes, we provide tailored Motability Scheme solutions with expert guidance for eligible customers.
What financing options are available?
We offer competitive APR finance options, including 7.9% APR on selected used cars.
How quickly can I sell my car to you?
We provide instant valuations and same-day payments once agreements are finalised.
Do you service electric vehicles?
Yes, our technicians are trained in EV technology for comprehensive electric vehicle maintenance.
Videos
Reviews (6)
Dannielle Mccleave
Jun 21, 2022 Report
I was in a few months before my second baby came to look at new cars with more space for both kids, pram, shopping etc. I dealt with Gabby who was amazing, I had so many questions, looked at a few options and took a few days to think it over and nothing was too much bother, very friendly and professional. I went with the MG hs exclusive which is very spacious, great tech and well priced. Thank you so much sere and especially Gabby for being so patient with me and helped us to find our new family car in terms even I could understand too! Will see you again for our next upgrade!
Geoff Gould
Jun 07, 2022 Report
Car is due in for service on the 13th of June. Can give you more details then, but having spoken to the secretary. I found her cheerful and very helpful.
William Gilliland
May 31, 2022 Report
SERE Belfast were great because they collected, serviced and cleaned and washed my car at the annual service. The only negative is (and I will put Covid 19 down as the reason) was I had a fault, and when I brought the vehicle to be checked, the staff at the time were not as friendly as I thought they could have been. Update 1/6/22. Service dept were a lot more pleasant and efficient today, still great service, washed and vacuum done. Great all round.
Ashwin Raj
May 22, 2022 Report
My experience at SERE Motors Belfast was cracking because I was able to get all the required information for the purchase ahead of time from Andy and plan accordingly. Andy cleared my doubts on what to expect at each stage and made the whole process easy and clear.
Robert Williamson
May 12, 2022 Report
I'd endorse SERE Motors Belfast because they are completely open and honest with you and provide a quick service
Ryan S.
Apr 14, 2022 Report
Fancied a change due to our expanding family. The car I wanted was already sold unfortunately but Gabby told me there was another similar. I got dealing with Joanne and made an offer on an SUV. I wanted the petrol naturally aspirated model and was able to reach a deal for a Tucson which has turned out to be brilliant so far. Very happy with my purchase and excellent service from Sere. I had the SUV delivered from Belfast and what can i say. Was able to buy a motor online and have it delivered still feeling like i received good customer service. I would use and recommend Sere again. Thank you