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50+ Years
experience
Luxury & Supercar Dealerships in London | H.R. Owen
Established in 1932, H.R. Owen has built an enduring reputation as a leader in the luxury automotive sector. Our expertise spans decades of delivering premium vehicles from iconic marques such as Aston Martin, Bentley, Ferrari, and Rolls-Royce. With 25 state-of-the-art showrooms and 18 service centres across the UK, we combine heritage with modern innovation to provide a seamless ownership experience.

Our factory-trained technicians ensure every vehicle meets exacting standards, supported by tailored insurance solutions and a commitment to customer satisfaction. As part of the Berjaya Group since 2013, we continue to expand our offerings while maintaining the integrity and excellence that have defined our brand for generations.
Services
Luxury Car Sales Supercar Dealerships Approved Used Cars Aftersales Service Insurance Services
Details
  • Year established: 1932
Highlights and features
  • We operate 25+ luxury car showrooms and 18 service centres across the UK.
  • All approved used vehicles include a minimum 1-year warranty.
  • Factory-trained technicians for Aston Martin, Bentley, Ferrari, and Rolls-Royce.
  • Tailored insurance solutions for high-value vehicles.
  • Heritage since 1932 with a reputation for excellence.
Services
Luxury Car Sales
H.R. Owen offers an exclusive range of new and approved used luxury vehicles from iconic brands including Aston Martin, Bentley, and Rolls-Royce. Our inventory features low-mileage cars with a minimum 1-year warranty, ensuring exceptional quality and reliability. With expert guidance from our sales team, clients receive tailored advice to select the perfect vehicle for their lifestyle and preferences.
Supercar Dealerships
As the official UK dealer for Bugatti and other elite marques, we provide access to the worlds most desirable supercars. Our specialists offer in-depth knowledge of models like Lamborghini and Ferrari, ensuring clients understand the engineering excellence and performance capabilities. Each vehicle undergoes rigorous inspection to meet our exacting standards before delivery.
Aftersales Service
Our 18 UK service centres feature factory-trained technicians and cutting-edge diagnostic tools for Aston Martin, Bentley, and Rolls-Royce models. We use genuine parts to maintain performance and value, offering scheduled maintenance and complex repairs. Clients benefit from dedicated support to keep their luxury vehicles operating flawlessly for years.
Insurance Services
H.R. Owen Insurance Services provides tailored coverage solutions for high-value and classic cars. Our policies address the unique needs of luxury vehicle owners, including agreed-value coverage and specialist repair networks. With access to leading insurers, we ensure comprehensive protection that matches the exceptional standards of our automotive offerings.
Approved Used Cars
Our approved used car programme guarantees rigorous inspection and certification for every vehicle. Stock includes low-mileage examples of brands like Maserati and Lotus, all backed by a minimum 1-year warranty. Clients receive transparent pricing and detailed history reports, ensuring confidence in purchasing premium pre-owned automobiles.
People
Captain Harold Rolfe Owen
Founder
A former Royal Flying Corps airman, he established H.R. Owen in 1932 after recovering from wartime injuries. His commitment to quality and integrity laid the foundation for the companys enduring success in luxury automotive retail.
Ken Choo
CEO
Leading H.R. Owen since its acquisition by Berjaya Group in 2013, Ken Choo focuses on customer service excellence and expanding business areas like H.R. Owen Insurance Services while maintaining heritage values.
Questions
What luxury car brands do you represent?
We represent Aston Martin, Bentley, Bugatti, Ferrari, Lamborghini, Lotus, Maserati, Rimac, and Rolls-Royce across our UK showrooms.
Do you offer financing options for car purchases?
Yes, we can introduce you to finance providers with tailored solutions for luxury vehicle purchases, subject to status and terms.
What warranty applies to approved used cars?
All approved used vehicles come with a minimum 1-year warranty for added peace of mind.
Where are your service centres located?
We have 18 expertly equipped service centres across London and the UK, including locations in Cheltenham, Pangbourne, and Stockport.
Can I sell my luxury car through H.R. Owen?
Yes, we offer vehicle evaluation and part-exchange services for premium and supercar owners.
Do you provide insurance for high-value vehicles?
Our H.R. Owen Insurance Services division offers tailored coverage for luxury and classic cars, including agreed-value policies.
Reviews (5)
Dee Dee
Mar 21, 2021 Report
Wrong price! The car that I wanted to buy is around 50k but the staff told me it was 80k. Terrible place, they would talk to you according to your appearance and colour. Nice cars, bad staff. I'm definitely not doing business with them.
S. Slater
May 12, 2019 Report
Purchased a used car for 54k just 1 year on and after having body work re done as it was not correctly repaired costing an additional 2k which was my choice elsewhere, I then looked at swapping with hr Owen for a newer model. Apart from unprecedented new phone calls looking great they offered me. 37k a total loss of 19k. When I originally purchased I said I would change in a year and asked what I would lose, loss of 5k I was told!

I change my car every year it has only done 3k mikes in just a year. Cars lose money agreed however I was also Offered 46 from imperials and 44 from Lancaster. Wait for it. HR OWEN said it's because of Brexit. How about F off and your trying to rip me off. H R OWEN = RIP OFF, no pulling my pants down! I would rather set the car on fire than take that. I'm not upset by this one bit as you can tell.;-
Barry Custy
Nov 05, 2017 Report
I bought a Maserati Ghibli from H R Owen, the quality of the car is a joke and the treatment from Maserati and their "after sales" has been and continues to be shockingly bad. In the unlikely event this changes I will update this post. Sadly I can't leave a 'no' star rating!
David Riley
Oct 28, 2017 Report
Purchased a almost new BMW 218 from the Reading branch I would like to thank John Gedes and Kate Green for an outstanding service. If you are thinking of buying a car I would recommend HR Owen the car is fantastic so well turned out and the above staff had everything in place when I collected the car. HR Owen should congratulate them for outstanding service thank you again.
Connoisseurs Eye
Dec 29, 2014 Report
Showroom on Berkeley Square is great. The stock is well presented and intelligently done allowing you to view a variety of features and finishes. The staff are helpful and polite and truly knowledgable. Sarah is particularly helpful, efficient and totally blew me away with her in depth knowledge and desire to please. John was also very helpful and everyone seems to go above and beyond which is what you would expect from Rolls Royce. Will definitely be going back!