Call Now
Website
Call
Business Details
47 Years
experience
Your Trusted UK Auto Dealer for New and Used Vehicles
Established in 1979, Listers Group has grown from a single dealership in Coventry to one of the UK's largest family-owned automotive businesses. Our unwavering commitment to customer satisfaction has driven our expansion to over 55 dealerships and service centres across England, representing 21 prestigious brands. With decades of experience in automotive sales and servicing, we combine industry expertise with a personal touch, ensuring every customer receives tailored advice and transparent service. Our core values of consistency, respect, and excellence in employment, training, and customer care have cemented our reputation as a trusted leader in the sector. We offer comprehensive solutions including new and used vehicle sales, servicing, finance, and Motability schemes, supported by state-of-the-art facilities and a team of certified professionals.

Backed by accreditations from the Financial Conduct Authority and recognition as a Motability Premier Partner, we prioritise reliability and ethical standards. Our long-standing relationships with manufacturers and customers alike reflect our dedication to exceeding expectations through innovation and service excellence. From initial consultation to after-sales support, we ensure a seamless journey for every client, treating each vehicle owner as part of the extended Listers Group family.
Services
New Car Sales Used Car Sales Vehicle Servicing Finance Solutions Motability Scheme Car Valuation Contract Hire Leasing Options Genuine Parts Supply Accident Management
Served areas
  • Lincoln
Details
  • Year established: 1979
  • Licensed
  • Insured
Highlights and features
  • 46 years of expertise in automotive sales and servicing across the UK
  • Over 55 dealerships representing 21 prestigious car brands
  • Customer-first approach with transparent, pressure-free service
  • Financial Conduct Authority authorisation for consumer credit activities
  • Award-winning Motability Premier Partner status for accessible motoring
Associations and certifications
  • Financial Conduct Authority
  • Motability Premier Partner
Payment methods
  • Cash, Debit cards, Credit cards, Mobile payments, Bank transfers
What people say
Fantastic experience Professional and polite No pressure sales Excellent service Knowledgeable staff
Services
New Car Sales
We offer a comprehensive selection of new vehicles from 21 premium brands including Audi, BMW, Mercedes-Benz, and Toyota. Our sales team provides expert guidance to help customers choose the perfect vehicle for their needs. With competitive financing options and part-exchange services, we ensure a seamless purchasing experience tailored to individual requirements.
Used Car Sales
Our approved used car stock includes meticulously inspected vehicles with full service histories. We provide transparent pricing, Carfax reports, and warranty options for added peace of mind. Customers benefit from our price-match guarantee and nationwide collection service with no hidden fees.
Vehicle Servicing
We deliver manufacturer-approved servicing using genuine parts and specialist equipment across all brands. Our service packages include MOT testing, winter health checks, and flexible appointment scheduling. Customers receive complimentary WiFi and refreshments while their vehicle is being serviced.
Finance Solutions
We offer tailored finance packages including Personal Contract Purchase, Hire Purchase, and Contract Hire agreements. Our FCA-authorised advisors provide clear explanations of all options with no hidden charges. Customers can access online finance calculators and receive instant credit decisions.
Motability Scheme
As a Motability Premier Partner, we specialise in helping customers access vehicles through the government-funded scheme. Our dedicated advisors guide clients through the application process and offer adapted vehicle options. We handle all paperwork and provide specialist after-sales support for scheme participants.
Questions
What brands do you represent?
We represent 21 premium brands including Audi, BMW, Mercedes-Benz, Toyota, Lexus, Porsche, and Volkswagen across our UK dealership network.
Can I part-exchange my current vehicle?
Yes, we offer competitive part-exchange valuations with no hidden fees. Our 'We'll Buy Your Car' service includes nationwide collection and instant payment.
Do you offer finance options?
We provide various finance solutions including PCP, HP, and Contract Hire agreements, with expert advisors to help you choose the best option.
Are your used cars inspected?
All our used vehicles undergo rigorous multi-point inspections and come with service history verification and warranty options.
Do you support Motability customers?
As a Motability Premier Partner, we offer specialist advice and a wide selection of eligible vehicles with tailored support throughout the process.
Videos
Reviews (21)
Ray Halstead
Dec 16, 2023 Report
Lovely, well maintained and presented building and the staff were all friendly and welcoming.... free (proper) coffee and mince pies.... and why not? We only dropped in to purchase a small gift for my son but we were treated the same as if we were about to purchase a new car. Would definitely recommend Mercedes Benz of Lincoln.
Scott Thornton
Dec 11, 2023 Report
Rang them up Monday to order a SLK roof headliner and they had it in stock and reserved it for me for the Friday. I think I waited 5 minutes when I got there and this fella came out sporting a Christmas jumper, carrying my box. Brilliant quick service.
Ian Minty
Sep 10, 2023 Report
The car service was performed efficiently and promptly, and I was kept fully informed of the work undertaken and recommended actions. However I would prefer to make telephone bookings directly with the service department rather than via a call back arrangement
Daniel Russell
Feb 13, 2022 Report
Three cars now from Volkswagen Worcester and service second to none from the sales and service teams. Always a warm welcome and happy to help you. I am happy to be a Listers customer.
Karl Rowley
Jan 21, 2020 Report
Bought a yaris, instead of being told this is what the range starts at, they asked my wife how much we can afford, she replied 200 they then went for the dearest model at that price 214 a month. We recently had a 40k service charged a ridiculous 325, 1 bulb had gone they charged a 1. Then told air con not working properly after 2 years from new!. that would be another 89. Between us and late father in law weve had around 8 new cars from listers. Absolutely disgusted there all about profit not customer care!.
Arkadia
Jun 08, 2019 Report
Prior to today, my mother and father bought all their business and personal cars through Listers and recommended them highly. Today, we witnessed the degrading treatment of a family who had the audacity to cancel their purchase because of a terminal cancer diagnosis. The way they were spoken to was rude, offhand and degrading. Plus no return of their deposit.
Sharon King
Mar 22, 2019 Report
Purchased our first Mercedes A Class and received excellent, professional service from all at Mercedes...but a special BIG thank you to Nick Padovano who went above and beyond to source the perfect car for us, got the right spec and his customer service was outstanding from start to finish.
David Phillips
Jan 13, 2019 Report
I purchased a car from Listers that I had sourced online recently I subsequently picked it up and when I arrived home -some 100 miles away- I noticed some damage to the dashboard - I emailed the salesperson Angelina who had very pleasantly dealt with me - and she immediately got authority to repair the damage and when it had been skilfully repaired and after I had sent evidence of the receipt I was paid in full within 24 hours Excellent customer care throughout the whole process- Thank you and well done! I would buy another car from Listers Honda without hesitation
Theresa Field
Sep 13, 2018 Report
As always from the moment you enter you are made to feel special the young ladies on reception are very welcoming and helpful. The Service Department are also very helpful. Altogether a well run and customer friendly experience.
Kit Spence
Mar 29, 2018 Report
First time purchasing a car from Listers of Lincoln. Was sorted out with an A Class AMG by Dave and the whole process was painless and stress free. The service I received their was very professional and informative. I didn't have any sales and extras pushed on me and the whole process from first conversation to pick up was done in a couple of days. Very helpful team and very happy with my car.
Kimberley Sherwood
Oct 30, 2017 Report
Had to wait a bit longer due to mistake with ordering but oh my! Well worth the wait . Handover day was smooth and staff very helpful. We were well looked after, will definitely go back. Had a courtesy call after a few days to make sure we were happy with the car. I can honestly say I love my new car.
Valerie Walker
We have recently taken delivery of our third new vehicle from Listers in Lincoln and yet again have been extremely satisfied with the whole experience. This is the second one that Jason has sold us and it certainly helps having an established contact. Not only did he provide a selection of vehicles for us to try, he was also patient as we finally agreed on a final specification. Servicing arrangements are also well handled with cars being collected and delivered with a minimum of fuss.

Finally, many thanks to the young lady on Reception, whose name I forget, but sorted out my Mercedes Me app.
Bruce Stephenson
Service is excellent. We bought a car from here a year ago. Unfortunately it came in the wrong specification and we rejected it. The sales team worked tirelessly to source an acceptable car and we were generously compensated for he mistake

Service care is second to none. Really well looked after. See you for the next car in a few years!
Graham Millard
The time I was booked in for was met and the work carried out quickly and efficiently. The young lady in service called Jo was most pleasant and helpful. Credit to her.
Alex Johnston
Exellent customer service by Zoe Baumber. Very profesional approach and all paper work side of things were explained very well with great communication. Picked up from the hykeham train station which was really handy. Felt very welcomed and also given Tea and biscuits which was like sitting in your own living room. Would highley recomend and would buy from here again in near future.
Robert Leib
David Overton is highly recommended, profession and just could not do enough for me, if you are looking for a great car with great customer service, this place and David are highly recommended to use.
John Smith
i must say that we received excellent service from Zoe Baumber right from choosing our new Mercedes and helping us with everything to picking it up on Monday the 11 of March She really made us feel welcome and helped us with all our decisions when making our choice on such a big thing like buying a very expensive car Zoe put us at ease right from the first time we met her and we cannot say how much she helped us and I hope you will pass on our sincere thanks to her So we are well satisfied with our service at Listers and would definitely recommend your company to all our family and friends
Bob Woods
Very good service as it was my first visit. Good response and clear description regards detail and timescales. Initially only a change of rubber but hoping for the same service later when my car does come up for its service and MOT.
Les Edmonds
This is the third mercedes we have bought from Listers of Lincoln we can't express our appreciation for the friendly helpful staff in the salesroom and service department. Nathan the salesman who sold us our last 2 cars is the most helpful and friendly person professional throughout. The handover of the new car was a good experience due solely to Nathan's knowledge of the car and unending patience.would we buy another car from Listers of course we would.
Ali Broadley
Lincoln Mercedes staff are very helpful, courteous and easy to
Communicate with. We appreciated the mechanics report by video via email and a follow up call from one of the staff with prices and assurance regarding jobs needing attention. Whilst waiting for a quick job to be done, I sat in the lounge which is great with tables to work from or chairs to relax in. All the work done on the car was recorded on paper and explained, my car was clean on return and heats great is no matter how old your car is, you are a customer the same as any other.
Duncan Baker
Excellent customer service from Nick Padovano. Nothing was too much trouble, Nick sourced the perfect car, got the right spec and then surpassed himself with customer service, delivery and ease of doing business. fantastic experience from start to finish