Established in 1976. We are now recognised as the leading Ford Specialists in the Thames Valley. We carry a huge choice of cars and always have over 200 vehicles available to test drive. We have had massive growth through recomendations word of mouth and a large proportion of repeat custom. We also have a specialist trade department that supplies used cars to the trade and companies.

Serviced Areas

  • Reading, Basingstoke, Newbury, Hungerford, London, Liverpool, manchester, Warrington

Payment Options

  • Cash only, Credit card, Financing available

Contact Details

  Website
  City Reading
  Postcode RG7 5HR
  Address A4 Bath Rd Padworth
  Phone Number 011 8971 2167
  Tollfree 08003166655

Customer Testimonials

Very happy with a car I bought five months ago. A small problem that just ocurred was fixed quickly and efficiently under warranty. This is a reputable garage with friendly and helpfull staff that I would recommend to friends.


"5 star customer service for sure!!"
I was slightly dubious at first looking at a car from a non main dealer, but Johan at Berkshire Fiesta Centre put my mind at rest almost immediately, helping go through the different options of cars available to assisting in getting my finance application approved and sorted. I can speak highly enough about Johan or BFC and would definitely recommend buying from them. In years to come I hope to buy from them again. Thanks again for the amazing service I received!


Outstanding Service
I must say from the application right through to collecting the car I choose the service was fantastic. The team are polite, easy to talk to, have answers to your questions (if any, and I had a few) and finally are really there to help. The vehicle choice I think is great and price was very fair considering I did a lot of research before choosing my car. If you are looking for a car in great condition, great service and more than adequatly priced then Berkshire Fiesta Centre is the right place. I'd recommend them to anyone. Massive shout out to Johan, Gary and Lisa


Extremely pleased, Nissan Juke
Excellent service from the BFC. Olly and Peter were extremely good and went far beyond. Very informative and without the hard sale tactics. Very good communication throughout the process and was a quick and trouble free experience of buying a new car. Would highly recommend.

Social Activity

We're recruiting! We urgently need trainee sales executives and experienced sales executives. Incredible package. https://t.co/9PZ3lWZKWM
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The Berkshire Fiesta Centre Daily is out! http://t.co/AVi92JwFhy Stories via @CarAuctions_UK @Lawgistics_UK
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From Our Website

We have been supplying & Servicing Nearly New & Used Vauxhall and Ford cars for over 40 years! If you would rather purchase your car from an independent Ford & Vauxhall Dealership in a relaxed no pressure environment we could be the dealership you are looking for! We have helped over 10,000 customers choose the right car and van for their needs. Should you change your mind we even offer our famous 30 day no quibble exchange plan for complete peace of mind. With FREE courtesy cars and great value servicing with FREE MOT for life.


Find yourself behind the wheel of a used MG TF convertible and experience the kind of sheer joy that can only come from having the wind in your hair on an open road. Why not test drive a used MG3 and discover whether this compact, stylish city car will fit in with your lifestyle? At BFC Motor Group we stock an excellent selection of used MG cars in Reading, all of which are put through a rigorous inspection process before going on sale. You can browse our complete range of vehicle online now, and feel free to get in contact with a member of the showroom team if you'd like more information on any of the cars listed.


Get the best deal on a used van for sale in Reading by making your way to BFC Motor Group today. You will find every available model listed here on the website, and as all our stock is competitively priced you should have no problem sourcing a pre-owned to suit your budget. Take the opportunity to browse our current range online before contacting a member of the showroom team to find out more. Our friendly and knowledgeable staff will be more than happy to answer any questions and provide advice and guidance when necessary.


Our dedicated team of vehicle valuation experts are ready to give you an up-to-the-minute market value of your car. If you are considering part exchanging your current vehicle we are able to provide you with a free, no obligation quote.